Last Updated: Tue, 04/14/2026
Syllabus
General Class Information
Academic year:
2026
Semester:
Fall
Course prefix:
MGT
Course number:
3310
Section:
A
CRN
94311
Department (you may add up to three):
Instructor first name:
Xi
Instructor last name:
Lin
Catalog Description
This course covers the fundamentals of the analytical aspects of marketing research. The course has an applied orientation with application to contemporary issues in marketing.
Administrative Data
Course status
Active