Last Updated: Tue, 10/20/2026
Syllabus
General Class Information
Academic year:
2027
Semester:
Spring
Course prefix:
MGT
Course number:
6667
Section:
EMO
CRN
35280
Department (you may add up to three):
Instructor first name:
Astrid
Instructor last name:
Marinoni
Catalog Description

Strategic Entrepreneurship teaches students how to make decisions about a new venture while dealing with the uncertainty of the entrepreneurial process. The course introduces a framework for developing an entrepreneurial strategy, built around the key choices of customer, technology, organization, and competition, and then covers strategic experimentation, AI-based and platform-based start-ups, and the role of location and entrepreneurial ecosystems.