Provides project work experience in the field of management.

Customer data is everywhere and growing faster than ever. Many firms have extensive data about consumers' choices and their responses to marketing campaigns, but few have the expertise to act on it intelligently. In this course, students will learn scientific approaches to analyzing customer data at each stage of the customer lifecycle to grow their business profitably and improve customer engagement. The course combines lectures, cases, and real-world databases to equip students with tools they can apply immediately on the job.

Corporate Strategy is the way a company creates value through the configuration and coordination of its multimarket activities.

This course covers the theory and process of negotiation and conflict resolution as it is practiced in different settings. Students develop understanding of other parties? interests and perspectives, personality, and conflict management styles, and learn to build effective relationships.

This course takes a multi-disciplinary approach to privacy, a topic of great interest in the technology, policy, ethics, law, and business realms. Credit will not be awarded for both MGT 4726 and MGT 6726 or CS 4726 or CS 6726 or PUBP 4726 or PUBP 6726.

This course provides knowledge about developing, implementing and evaluating operations strategy. It stresses the relationships between the operations and other functions of the organization.